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June 2020 Upgrade

This is the changelog for DigitalBull GO: The world’s most comprehensive local SEO audit! We plan to upgrade our robust and one-of-a-kind DIY audit on a monthly basis. In this post, we have listed all the additions, removals, and changes that have been released by our team for the month of June 2020.

Signup/Login

  • Made the signup form much simpler with just the name, email, and password required to get started
  • Clearly mentioned that the audit is a free audit and improved messaging and intent

Dashboard

  • Ranking Factors Algorithm updated to Version 4.3

GMB Audit

  • Changed the Yes & No colors from a neutral purple to contrasting ones (Green for ‘Yes’ and red for ‘No’)

Keywords

  • Change: Rewrote subfactors to make them easier to understand

Category

  • Change: Rewrote subfactors to make them easier to understand
  • Removal: Removed 2 subfactors

NAP

  • Change: Rewrote subfactors to make them easier to understand
  • Addition: Added 1 extra subfactor

URL

  • Change: Rewrote subfactors to make them easier to understand

Hours

  • Change: Rewrote subfactor to make it easier to understand
  • Addition: Added 1 extra subfactor

Description

  • Change: Rewrote subfactors to make them easier to understand

Service Area

  • Change: Rewrote subfactors to make them easier to understand
  • Addition: Added 1 extra subfactor

Business.Site

  • Change: Rewrote subfactors to make them easier to understand

Photos

  • Change: Rewrote subfactors to make them easier to understand

Posts

  • Change: Rewrote subfactors to make them easier to understand
  • Removal: Removed 1 subfactor

Reviews

  • Change: Rewrote subfactors to make them easier to understand

Q&A

  • Change: Rewrote subfactors to make them easier to understand

Website Audit

  • Changed the Yes & No colors from a neutral purple to contrasting ones (Green for ‘Yes’ and red for ‘No’)

Speed

  • Change: Rewrote subfactors to make them easier to understand

Technical

  • Change: Rewrote subfactors to make them easier to understand
  • Addition: Added 1 extra subfactor

Authority

  • Change: Rewrote subfactors to make them easier to understand
  • Removal: Removed 1 subfactor

On-Page

  • Change: Rewrote subfactors to make them easier to understand

Internal Links

  • Change: Rewrote subfactors to make them easier to understand
  • Removal: Removed 1 subfactor

Content

  • Change: Rewrote subfactors to make them easier to understand
  • Removal: Removed 1 subfactor (Moved to E-A-T)

E-A-T

  • Change: Rewrote subfactors to make them easier to understand
  • Addition: Added 1 extra subfactor (Moved from Content)

Schema

  • Change: Rewrote subfactors to make them easier to understand

Maps

  • Change: Rewrote subfactors to make them easier to understand
  • Removal: Removed 1 subfactor

UX

  • Change: Rewrote subfactors to make them easier to understand

Off-Page Audit

  • Changed the Yes & No colors from a neutral purple to contrasting ones (Green for ‘Yes’ and red for ‘No’)

Insights

  • Change: Changed insights for COVID-19 to information on our ebook about 24 ranking factors

Ranking Factors

  • Addition: Added new ‘Ranking Factors’ module to showcase scoreboard of the 24 ranking factors

This was a major upgrade to the audit wherein we simplified the login screen and process to make it easier for people to sign up and create an account.

We also reviewed all the GMB and website factors and subfactors to ensure clarity and minimize confusion. A glossary section will be added to the User Guide for further reference.

Our Local SEO audit is free of cost with no credit card details or payment info required. Anyone can create an account, start their first audit, and get their audit score.

Our team is always on the lookout for new ways to improve our audit and our processes. Any and all feedback is welcome and some of these changes were based on feedback over the past 2 months. We have some changes in mind and more updates planned. Stay tuned!

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