February 2020 Upgrade

This is the changelog for DigitalBull GO: The world’s #1 GMB audit tool! We plan to upgrade our multifunctional Local SEO and Google My Business-oriented platform on a monthly basis. In this post, we have listed all the additions, removals, and changes that have been released by our team for the month of February 2020.

GMB Analyzer

Audit

  • Change: Expert System Algorithm updated to Version 4.0

Analyze GMB Listing

Categories

  • Addition: Added new subfactor
  • Change: Reworded subfactors to bring in competitiveness

NAP

  • Addition: Added 2 new subfactors
  • Change: Reworded certain subfactors so they are easier to understand

Hours

  • Change: Reworded a subfactor so it is easier to understand

URL

  • Change: Reworded certain subfactors so they are easier to understand

Business.Site

  • Change: Reworded a subfactor so it is easier to understand

Photos

  • Change: Reworded a subfactor to bring in competitiveness

Reviews

  • Removal: Combined 3 subfactors into one subfactor and removed the other 2 subfactors
  • Change: Reworded certain subfactors to bring in competitiveness
  • Change: Reworded certain subfactors to bring in quantification

Q&A

  • Change: Reworded a subfactor to bring in quantification

Description

  • Removal: Removed a subfactor
  • Change: Reworded certain subfactors so they are easier to understand
  • Change: Reworded a subfactor to bring in quantification

Posts

  • Removal: Removed a subfactor
  • Change: Reworded certain subfactors so they are easier to understand
  • Change: Reworded certain subfactors to bring in quantification

Analyze Website

EAT

  • Addition: Added 3 new subfactors
  • Removal: Removed 3 subfactors (2 moved elsewhere)

Speed

  • Removal: Removed 2 subfactors
  • Change: Reworded certain subfactors to bring in quantification

Technical

  • Addition: Added 2 new subfactors
  • Change: Reworded certain subfactors so they are easier to understand

On-Page

  • Removal: Removed a subfactor
  • Change: Reworded certain subfactors so they are easier to understand
  • Change: Reworded certain subfactors to bring in quantification

Schema

  • Removal: Removed 2 subfactors

Content

  • Addition: Added a new subfactor
  • Change: Reworded a subfactor so it is easier to understand
  • Change: Reworded certain subfactors to bring in quantification

Internal Links

  • Removal: Removed a subfactor
  • Change: Reworded certain subfactors to bring in quantification

Maps

  • Removal: Removed 5 subfactors
  • Change: Reworded certain subfactors so they are easier to understand

Authority

  • Addition: Added 2 new subfactors
  • Removal: Removed a subfactor
  • Change: Reworded certain subfactors so they are easier to understand
  • Change: Reworded certain subfactors to bring in quantification

Popularity

  • Addition: Added a new subfactor
  • Removal: Removed a subfactor
  • Change: Reworded certain subfactors to bring in competitiveness

UX

  • Removal: Removed a subfactor
  • Change: Reworded certain subfactors so they are easier to understand
  • Change: Reworded a subfactor to bring in quantification

Analyze Off-Page

Citations

  • Change: Reworded certain subfactors to bring in quantification

Backlinks

  • Change: Reworded certain subfactors to bring in competitiveness
  • Change: Reworded a subfactor to bring in quantification

We are planning to roll out a brand new UI and are also looking at introducing a DIY version of the GMB, Website, and Off-Page audit, which many of our clients have requested. We also hope to integrate some new tools and features introduced in 2020 with the DigitalBull GO tool. Before all that, we wanted to fix the remaining Website audit factors and improve upon existing subfactors for the GMB Listing and Off-Page audits as we transition to an Audit to Rank tool. We have some new changes in mind and more updates planned. Stay tuned!

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